1.The CEO's Biggest Challenge: The Promise and Peril of Strategic Transformation
2.Four Factors of Successful Transformation
3.Factor One—Establish Context: Define and Communicate Strategic Intent and Rationale
4.Factor Two—Engage Stakeholders: Differentiate Primary and Secondary Partners
5.Factor Three—Orchestrate Mobilization: Convert Vision into Action
6.Factor Four—Cultivate Agility: Build Dynamic Capability
7.Develop a Game Plan: Key Phases and Watchpoints